Early Childhood Education and Parenting Program at Stephen Wise Temple in Brentwood, CA. The new facility, made possible by a $12 million matching grant from the Lowell Milken Family, will provide community and sacred spaces to grow and nurture long-lasting relationships among members and visitors of all ages.
Early childhood education in Los Angeles is serious business, so naturally, we had fun with it.
In our branding of Stephen Wise Temple’s new state-of-the-art school, we captured the joy and wonder of early childhood, while appealing to parents who want the best education available for their children. We conducted a rigorous brand audit and extensive market research, interviewing staff, faculty, and parents to develop a deep understanding of the school’s DNA and their target demographic.
We created a profile of the types of parents that are interested in enrolling their children, outlining what their motivations and desires are when making such a big decision. Our findings guided our creative efforts, and we delivered a brand that represents all the elements - from the luscious hilltop setting, to the best-in-the-biz educators - that make this new school so special.